Example report, not real client data

What a Dotwhisker report shows

Prompt tested: "best project management tool for a 10 person agency". Each assistant answer was sampled 20 times. The dot is the share of answers that named the brand. The bar is the 95% margin of error.

How to read it: your brand and Competitor B overlap, so with 20 samples you cannot say who is ahead. Competitor A is clearly ahead. Tools that show a single number without the margin hide this.